Ignite Sports

Turner Sports' boutique creative studio specializing in custom content that contextualizes our brand partner's message within our environment. We speak to a diverse audience and leverage our talent and intellectual property to get fans to lean-in and move them to act.

CAPITAL ONE | THE MATCH

Name a funnier duo than Charles Barkley and Samuel L Jackson. We'll wait.

Through a series of contextual co-branded spots, bringing together larger than life personalities with Turner Sports' Charles Barkley and Capital One's Samuel L Jackson, Ignite Sports infused comedy into Capital One's message and drove awareness to their Title Sponsorship of The Match.

STATE FARM | NBA ON TNT

State Farm and the NBA go way back. Amplifying their ‘Real Deal’ campaign and contextualizing it for fans within our NBA on TNT coverage, Ignite Sports created a co-branded piece that leans into the talent of the best studio crew in the game.

UNILEVER | NCAA

Ignite Sports optimized Unilever’s access to NCAA intellectual property through custom-produced contextual creative starring Ernie Johnson as the ‘Grooming Ref’ to promote Dove’s Men+Care line.